Revisiting the Major Email Marketing Metrics based on Significance

revisiting-the-major-email-marketing-metrics-based-on-significance-icubes

There are a few basic metrics in email marketing one need to keep track on. The moment one engages in sending email marketing campaigns they get used to it as usual. But having a basic awareness of its importance in relation with the campaign helps a lot. It also avoids possible confusions over their relative relevance. Let us have here ...

Read More »

Wonder Apps that make your Email Campaign Productivity Manifolds (Part – II)

wonder-apps-that-make-your-email-campaign-productivity-manifolds-part-ii

In our previous post we had discussed how some mini-apps can be helpful in pulling out some important data and analytical reports regarding your email campaigns in a user friendly format saving precious time and at the same time, perform several platform tasks with ease without logging into the email marketing service provider platform. This can be really handy if ...

Read More »

Wonder Apps that makes your Email Campaign Productivity Manifolds (Part I)

wonder-apps-that-makes-your-email-campaign-productivity-manifolds

An email marketing campaign may get prolonged due to server issues like a poorly responding platform, system hang issues and other technical errors wherein your saved information may get lost and you will have to start all over again. In the integrated marketing communications arena, mailing campaigns are a routine which consumes ample amount of time, and any unwanted glitches ...

Read More »

Crafting an Effective Email Marketing Blueprint for your Organisation

crafting-an-effective-email-marketing-blueprint-for-your-organisation-featured

You might be the marketing in-charge of a swiftly expanding business, and is convinced with the idea that you need to dive straight into a promotion funnel with the goal of attracting and retaining your clients with the help of email marketing campaigns this year. What makes you wonder might be the question of how you would convince your boss or ...

Read More »

7 Email Marketing Trends to Watch Out for this New Year

7 Email Marketing Trends to Watch Out for this New Year

2016 is at the doorstep and of course getting adapted to the new trends will be the most important resolution tocreate eagerness &to stay connected among your customers in email marketing, needless to say continued efforts by ISP’s to fine tune inbox placement algorithms adds to the woes. We are sure as an Email marketer you sure have tried all ...

Read More »

Complying with the CAN-SPAM in Email Marketing

Complying with the CAN-SPAM in Email Marketing

CAN-SPAM (Controlling the Assault of Non-Solicited Pornography and Marketing) Act of 2003 is a bill that came into existence in the email world on Jan 1, 2004. It is a regulatory law aiming at “canning” spam, however critics say that the regulations does not put a nail on spamming and users still “can” spam if they resort to proper practices. ...

Read More »

Be a Santa this Christmas

be-a-santa-this-christmas

Christmas is a time a celebrations with surprise gifts shared among families and friends. A colourful month of the year where children make a wish list hoping Santa to fill them. Let’s be a Santa this Christmas. Analyse the customer needs and prepare yourself to be their Santa. Here are some possibilities which can turn your Email Marketing campaigns impressive ...

Read More »

Make December Remember your Email Marketing Strategies (Part – 2)

make-december-remember-your-email-marketing-strategies-part-2

Last week we checked on the possibilities of making this December a breakthrough for your brand and a few beginning step to start the same. This week what we are going to discover is more ladders to make December your email marketing strategies. Set a Calendar: Get a calendar not to check the dates but to fix dates. Need to ...

Read More »

Make December Remember your Email Marketing Strategies (Part – 1)

make-december-remember-your-email-marketing-strategies-part-1

December is, without doubt, one of the best times of the year for countless e-commerce brands in the world. This month has the strength to mark the difference between success and failure, why because it’s Christmas here, and also it’s going to be the end for a new beginning. So why don’t you make December Remember your Email Marketing Strategies? ...

Read More »